The world of making videos is different from old movies without sound. It’s always changing, with new places and ways to use it coming out quickly like popcorn kernels getting bigger. But fear not intrepid brands! Cur8 Digital is here to explain the latest fads and help you make video plans that work well in this changing world.
1. Short-form reigns supreme:
People’s attention now lasts very short, and apps like TikTok and Instagram Reels are taking full advantage of it. Short, exciting videos that show your brand in less than 60 seconds are very important for getting people’s attention and making them want to engage. Think of fast edits, exciting tunes, and a clear request to do something.
2. Live streaming takes center stage:
Get rid of the script and use a real-time connection instead. Live streams are a real, unplanned way to link with your followers. They can answer questions and show off what makes your brand special using just 2000 common words in English. Also, features like quizzes and chat help to keep viewers interested and involved.
3. Shoppable videos become the norm:
Make the difference between fun and buying less clear. Adding product labels and quick buy choices in clips makes switching from “wow” to “buy now” easy. Display your items in use, answer common questions, and see the number of sales increase.
4. Vertical video goes viral:
Hold your phone upright, folks! Watching on phones is very popular, and vertical videos look great on screens. Make your videos best for watching on phones, focus more on interesting pictures, and remember to add words if needed in quiet places.
Don’t spend too much time in the editing room. At Cur8 Digital, we help brands understand what’s popular and make good video content. We also improve your plan to get the best results from it all. Get in touch with us right now and let us be your guide for this always-changing video marketing show.
Keep in mind, that the future of video is exciting, interactive, and focused on mobile phones. Make sure your brand is working with Cur8 Digital.
